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Arran’s unique microclimate provides the perfect conditions for their happy cows to graze. Their naturally rich and creamy milk is then carefully churned in their small dairy beside Brodick Bay, to create their distinctive dairy ice cream.
The cloud logo was created to signify the importance of the island’s weather and environment in the making of this delicious ice cream. The vibrant illustrated world of Arran Ice Cream allows the brand to tell the story of it’s provenance in a bold and friendly way.
The new website provides not only all the info required by chefs and the retail catering trade, but a place for Arran’s locals and visitors to check the weather for the week...! Social channels are a great platform to stream product and event information, launch new flavours and news.
The new brand continues to evolve across every customer touch point; printed and digital communications, signage, vehicle livery, promotional campaigns and brand activation ideas.